Barret School of Banking • (901) 321-4000 •


April 13-14, 2022

Understanding Bank Profitability

This virtual/live event is designed to equip bankers with the vocabulary they need to understand bank profitability, experience what is new in terms of innovation and digital engagement, and understand how this fits into the bank’s story.

Our Bank Profitability class has been rebuilt to add fresh perspectives to learning what drives profitability in your bank and how to blend that into the story your bank tells its customers and employee.  Banks must always continue to remain flexible and adapt to the changing environment in which we find ourselves.  This virtual program will teach bankers new ways of thinking of your bank’s financial performance and the culture that ties it all together.


  • Branch and department managers
  • Recently hired outside directors
  • Emerging leaders within the bank


  • “The Language of Banking”– terms and ratios bankers use in managing the financial performance of the bank.
  • Peer group financial analysis utilizing the UBPR.  Ratios discussed include the Efficiency Ratio, Return on Assets, Return on Equity, and Net Interest Margin.
  • Improving profitability through competitive advantage strategies, differentiation, and technology.
  • Best practices across the industry in improving profitability
  • Integrating change into your bank’s culture.
  • The role of culture in driving excellent financial performance.

A highly interactive seminar allowing the participant to use their bank’s balance sheet and income statement to calculate various financial ratios and to show how changes in various line items impact key ratios, the culture, and overall bank profitability.

The registration fee is $475

Schedule: April 13-14, 2022 from 9:00-12:00 CST


Charles Potts
SVP and Chief Innovation Officer of ICBA

Ben Pankonin
Co-Founder of Social Assurance

More Info to Come!


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